12 Essential SEO Tips and Techniques
We have seen a lot of changes in SEO trends
, these will be going. If you go through various blogs and website, you will not able to get the proper ideas to execute the process because it has a lot of uncertainty and information all are not reliable. Without in-depth knowledge and good experience, anyone is not able to understand SEO strategies and tactics.
1. Be up to date with trends:
SEO is not a game of one round gun shoot. It belongs to many techniques. The efficiency of SEO is behind in discovering proper keywords. An individual should follow the latest algorithm of Google and apply upcoming trends to execute the process.
2. Be Patient:
SEO is a game of patience. Even after applying tricks result may take several months for the desired result. Minimum six-month observation is required to reach the ranking factor.
3. Engage yourself in learning:
There is no ending of learning. So it is better to devote your spear time in the learning process. Follow article and tutorial and do your own research. In that way, you can increase your efficiency.
4. Use SEO tools:
Find some effective and ethical tools or software for research on your SEO topic. You can find several tools, Software or plug-in for your SEO work done.
5. Proper Website Buildup:
If you get higher rank in Google page make sure your website has everything is correct.
6. URL should be SEO friendly:
Your URL must contain keyword & file name. Likewise - yourdomain.com/sweet-corn.html. File in the URL 3+hypens is an example of spammy and visitors may not click the on it. Web robot treats hyphens as a ‘space’.
7. Research on keyword before start a project:
There are several tools on the web to study keyword or find new keyword. For example, AdWords is a good keyword tool. You can adopt any other good tool for your motive.
8. Use PPC for your keyword:
PPC (pay per click) is a medium of advertisement campaign. If you get higher rank in ‘Google page’ very quickly then PPC has no alternative. Estimate a budget on an everyday basis for your keyword.
9. Create plagiarism free and unique content:
Content is the vital part of SEO work, because the readers are getting information to any topic through a content. If the content is not catchy and readable then visitors will not come to the website. And moreover, content should be with proper title and keyword optimized. The Meta description of the content should contain targeting keyword as because Google Algorithm looking on it for your content keyword. Many expert says – 'Content is the king of a website’.
10. Take advantage of press releases:
Press release is a way by which you can expose traffic to your website by getting links from various trusted media websites. Expending releases online can be the powerful third-party referencing strategy, and opens the entryway for exposure in news search sites
11. Participate in other related blogs:
Google loves blogs with fresh and easy readability contents. Moreover, there's no better method to join the discussions that are as of now occurring about your industry and additionally organization. Reading and give reviews on different blogs site help you get new connections. Put your blog at yourdomain.com/blog, so that your fundamental area gets the advantage of any connects to your blog entries. Alternatively, you can use blog.yourdomain.com.
12. Use SMO:
Whatever are your business/services you can use Facebook, Twitter, Reddit, LinkedIn, or any other popular social media optimisation site for expanding networking of your business. If your business is related to visual elements then you can use ‘Flicker’, ‘Quora’ and ‘Yahoo Answer’ for service-oriented business.